I am storyteller & a filmmaker.
I have been working as a writer, producer and director in the Mumbai TV & Film Industry since 2001. Before that, I worked in the music industry in New York City, and it was while I was working on the production of music videos that my desire to tell stories visually overtook every other ambition I had in me, and this desire continues to soar.
Since I moved back to India in 2001, I have written, produced and directed fiction, non-fiction, reality, fashion, music, current affairs and talk shows for the numerous TV channels like Star Plus, Star One, Sony, Zee TV, FTV, MTV, Channel V, AajTak, Headlines Today.
I have also produced and directed TV Commercials and music videos. Some of the brands I have directed TVC’s for are Budweiser, World Gold Council, Elle Magazine, Tata Tea, Breast Cancer Awareness and I have produced and directed music videos for Sony Music, Universal Music.
I recently directed a short film, Freedom is Me, on one of the biggest electronica music festival in the world, The Sunburn Music Festival For Viacom-Phantom-Percept-Anurag Kashyap Films.
I have co produced a feature film, Peddlers with Anurag Kashyap & Guneet Monga. Peddlers was in the official competition at the Cannes Film Festival, 2012.
I have written and produced a feature film, White Noise, which traveled to many international film festivals, Karachi, Florence, Chicago and won both critical and box office acclaim. Following this, I line produced an international feature film, A Mighty Heart, starring Angelina Jolie, produced by Brad Pitt and Paramount Studios and directed by award winning director Michael Winterbottom.
I am currently working on my feature film debut project as a director.
My other passion is product design. In 2012, I designed my first line of interiors and home accessories called Mughal Pop. The Mughal Pop collection retails from Good Earth, one of the leading lifestyle brands in India. One of the most celebrated pieces from this collection, the armchair Akbar is a Star, won best furniture design at the Elle Décor International Awards 2012, and this collection has been extensively featured in both the Indian & International mainstream press. The full collection can be viewed on
I am also the co-founder of stART&D™ an inventive, edgy digital movement to promote emerging art & design, produce signature concepts that explore the grey area between those disciplines.
Since I love writing on popular culture, I have had the wonderful opportunity to express my views on my own bi-monthly column for The Indian Express called Babylon, and I’ve written extensively for other publications like The Times of India, The Indian Express, India Today, Hello, Vogue, Bazaar, Elle, Outlook, Seminar, Verve, Platform, Elle Décor, Architectural Digest. I am also a contributing writer with Conde Nast India.
I am a founder member of Faith’s Heal, an organization that aims to remove stigma and discrimination about HIV/AIDS through the power of Faith and am allied with many NGO”s towards achieving this end.